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Jeremy Heap, Founder of RepAgentic

Jeremy Heap

Founder, RepAgentic

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Who you are working with

Judgement you can verify, delivered by the person accountable for it.

RepAgentic is led by Jeremy Heap, a fractional CRO based in Sydney. He built and led a 60-person global account development team across more than 20 countries for an enterprise industrial software company. From 2020 to 2025, the team's annual pipeline grew 22×, from USD 20M to USD 450M, and revenue won from SDR-sourced pipeline grew 90×, from USD 500K to USD 45M a year.

Speaking

Chief Revenue Officer Summit Sydney, 28 October 2026

Hosting the roundtable table "Your first 90 days as CRO: what to verify before you act" and speaking on the panel "Building high-performing revenue teams for the evolving buyer journey".

View the summit agenda

Jeremy works directly with founders and CROs in Australia and worldwide, on the Outside-In Read, Inside-Out Verification, the Verified Plan and any build work that follows. He ran a global team from Australia, so time zones are not a barrier. AI does the research at speed; Jeremy reviews every finding and approves every document before it reaches you. There is no junior hand-off: the person who reviews your company is the person who works with you on what happens next.

  • Every engagement starts with public evidence, not a pitch.
  • Every action has a named owner and a due date.
  • Recommendations tied to sourced findings, with how sure we are stated plainly.

The story behind the numbers. Jeremy's previous global GTM role

The starting point

In my previous role, I led GTM for a global enterprise industrial software company (four regions, with the sales development team operating in more than 20 countries). The global Account Development organisation (SDR/BDR) was 15 people spread across regions, operating differently, and producing inconsistent results.

The potential

What I saw wasn't a “problem” to fix: it was potential. Potential to unify brilliant people, elevate capability through coaching, and build a system that would enable us to empower and scale towards 60 ADRs across 20 countries, operating as one global team.

The blueprint

Over the next five years, operating out of Australia, I implemented an enterprise account-based sales development framework: a blueprint that connected strategy, process, technology, culture, and behaviour into a single global operating rhythm.

The journey

It wasn't an overnight shift. It was a journey made up of hundreds of coaching moments, team conversations, experiments, and small wins that ultimately led to major results.

Results from his previous global role, 2020 to 2025

Revenue won: Yearly revenue won from SDR-sourced pipeline grew from USD 500K to USD 45M (USD 25M in 2023, 40M in 2024, 45M in 2025).
90×
Revenue won
Yearly revenue won from SDR-sourced pipeline grew from USD 500K to USD 45M (USD 25M in 2023, 40M in 2024, 45M in 2025).
Enterprise pipeline: Yearly pipeline grew from USD 20M to USD 450M, 2020 to 2025.
22×
Enterprise pipeline
Yearly pipeline grew from USD 20M to USD 450M, 2020 to 2025.
Revenue to team cost: USD 45M of revenue won in 2025, against a team cost of USD 5M.
9×
Revenue to team cost
USD 45M of revenue won in 2025, against a team cost of USD 5M.
Pipeline per SDR (USD): Yearly qualified pipeline created by each SDR, 2020 to 2025.
1.3M → 7M
Pipeline per SDR (USD)
Yearly qualified pipeline created by each SDR, 2020 to 2025.
Average yearly pipeline growth: Compounded from 2020 to 2025. Yearly growth ranged from 50% to 140%.
86%
Average yearly pipeline growth
Compounded from 2020 to 2025. Yearly growth ranged from 50% to 140%.
Cumulative pipeline: Pipeline created from 2020 to 2025 across North America, Latin America, Europe, Middle East, India, and Asia Pacific.
USD 1B+
Cumulative pipeline
Pipeline created from 2020 to 2025 across North America, Latin America, Europe, Middle East, India, and Asia Pacific.
4 regions | 20+ countries: Global account development team built and led, from 15 to 60 people.
60 people
4 regions | 20+ countries
Global account development team built and led, from 15 to 60 people.
Employee engagement: Employee engagement score in 2025, with the team at 60 people.
91%
Employee engagement
Employee engagement score in 2025, with the team at 60 people.

Speaking at the Chief Revenue Officer Summit Sydney, 28 October 2026: first 90 days as CRO roundtable and revenue teams panel.

Recommendations

“Jeremy is a dedicated and focused leader who is highly skilled in sales leadership, sales operations, SaaS sales especially marketing automation. He has broad management skills across business and is focussed on success, and is the complete team player. He is incredibly talented and intelligent and is exceptional with problem solving, processes and details. I was incredibly impressed by Jeremy's authenticity and integrity and continue to be so today. Above all, he was a wonderful, supportive colleague when I worked with him and a great professional.”

Jeff Clark

Chief Growth Officer | Co-Founder | Scaling Businesses & Teams with AI and Data

“The structured thought on this guy is perhaps the finest I've come across in my career. 'Nuff said.”

Andrew Storrier

Digital Experience | Turnaround & Transformation | Complex Portfolios (Gov & Commercial)

“We engaged Jeremy to assess our existing lead development operation and specify, re-design, re-build and implement a lead development strategy to support our rapid growth as a company (BRW Fast 100) for 50+ B2B face-to-face sales executives across NSW, VIC and QLD in 90 days. In addition Jeremy was tasked with recruiting the team and develop and implement a 3-month lead development consultant on-boarding program that would ensure the team was up to speed within 3-months. Jeremy developed a cross business, cross functional and cross-location project plan that involved all stakeholders within our business for MPS, IT Solutions, Fleet Solutions and Environmental Solutions. He was able to rapidly assess the existing capability and defined the business requirements delivering 2 proof of concept financial and projection models based in either QLD or NSW. We selected the NSW proof of concept which Jeremy followed through with a detailed communication plan involved all stakeholders along the design and implementation process. The deployment of this sales development capability has played a big part in our recent BRW Fast 100 award for rapid company growth. The team has been very successful in identifying new business opportunities utilising the lead-scoring model built to work in parallel with the Ideal Customer Profile for each division of the business. I would not hesitate in recommended Jeremy to help you develop your sales development strategy, lead management process and structuring the design and build of the team.”

Peter Burr

Marketing Director, Forum Group

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